The data found on NWTC’s Retention Overview page of Google Analytics provides helpful insight on the website’s traffic flow throughout each week. After reviewing this data, I would advise that site maintenance be scheduled on Saturdays and Sundays due to these consistently being the days the site is visited the least. This way, the majority of visitors to the website will not experience complications with the website while it is undergoing maintenance. I would also suggest NWTC aim to have information on upcoming events and other important college related news posted on the site before Thursday. The data shows that Thursday has a trend of having the highest amount of visitors, making this a great opportunity for posting promotional content.
