For small businesses looking to add an ecommerce store to their WordPress website, I would recommend Shopify due to it being affordable, user-friendly and offers a variety of different tools that help with payment processing, analytics and marketing. 5 More Shopify Benefits: Resources: https://www.shopify.com
WooCommerce: is a free plugin tool for WordPress that offers a customizable e-commerce experience. Pros: Cons: Shopify: Very well known e-commerce platform that is simple to use, very scalable and offers a large variety of apps. Pros: Cons: Resources: https://www.shopify.com
The security plugin I decided to download onto my website is called Wordfence. I chose this plugin, because of its easy to understand security features, offers traffic monitoring in real-time and there’s a free membership option. Some of the other benefits to Wordfence is its two-way authentication login process. This provides extra security for users …
Name of tool: 1Password URL: https://1password.com/?utm_source=google&utm_medium=cpc&utm_campaign=22105097676&utm_content=728679930131&utm_term=1password&gad_source=1&gclid=Cj0KCQjwytS-BhCKARIsAMGJyzr91rntBE4Q3_HaL0BYu_VGRkiWvR0k0_NsOInDLbbJ4LQlPxj2XAgaAqnREALw_wcB&gclsrc=aw.ds Price of tool: Pros: Cons: Ease of use: Name of tool: Bitwarden URL: https://bitwarden.com/ Price of tool: Pros: Cons: Ease of use: “Free password managers often have significant limitations that force you to upgrade to a paid tier. Bitwarden, by contrast, is an open-source password manager with a free plan …
The information found on NWTC’s Google Analytics User Attributes Overview page provides a lot of useful details on the college’s main target audience. I think the school can use this information for creating their ideal buyer persona, which would then significantly improve the success of their marketing efforts. The data shows that 60.1% of NWTC …
Read more “Creating NWTC’s Buyer Persona with Google Analytics”
The data found on NWTC’s Retention Overview page of Google Analytics provides helpful insight on the website’s traffic flow throughout each week. After reviewing this data, I would advise that site maintenance be scheduled on Saturdays and Sundays due to these consistently being the days the site is visited the least. This way, the majority …
On NWTC’s Organic Google Search query on Google Analytics, the majority of the top organic searches for the college involve students searching for canvas. Some of the search terms frequently used are “nwtc canvas”, “canvas nwtc” and “nwtc canvas login”. The canvas link itself is difficult to remember, which is likely why these are popular …
When reviewing the Google organic search traffic for NWTC’s Starfish login page through Google Analytics, the data showed that students spend an average of 40 seconds on this page before clicking on the login link. I believe that there is a way to speed up the login process for students. Currently, the login to starfish …
We hope this one shows up on WordPress and auto-posts out to Facebook WCM Demo Page.